Rewarding your
commitment to better health
Every purchase earns Blue Points, redeemable for savings. As your loyalty grows, so do your rewards.
How the programme works
Earn Blue Points with every purchase. Redeem them for savings. Spend more, unlock more benefits.
Shop and earn
Every dollar you spend earns 10 Blue Points automatically. No opt-in, no minimum — points accumulate from your very first order.
Build your balance
Points grow with every order. You can also earn bonus points through reviews, referrals and your birthday. The more you earn, the higher your tier.
Redeem for savings
Use the rewards widget on our website to claim a discount code. Apply it at checkout — 10 points equals $1 off. Blue Members can save up to $40 per order.
Ways to earn
How to earn Blue Points
Every interaction with Deep Blue Health earns you points towards your next reward.
Sign up
Create a free Deep Blue Health account and get 10% off your first order — points are immediately credited to your account.
3 Blue PointsPlace an order
Every dollar you spend on deepbluehealth.co.nz earns you points automatically on every order.
10 Blue Points per $1 spentLike us on Facebook
Like the Deep Blue Health Facebook page and earn points as a thank you for your support.
3 Blue PointsFollow us on Instagram
Follow @deepbluehealth on Instagram and earn points for joining our community.
3 Blue Points
Blue Member redemptions
Redeem your points for cash savings
Earn points on every purchase, then claim a discount code through the rewards widget whenever you're ready to save.
All amounts in NZD. Minimum order $40 to redeem. Maximum $40 off per order. Spend excludes discounts.
VIP membership
Spend more, unlock bigger rewards
Beyond the standard point redemptions, big spenders unlock V.I.P tier benefits — including percentage-off vouchers worth far more than points alone.
Annual spend calculated from date of tier qualification. Vouchers issued on qualifying.
How to redeem your points
Everything happens through the Deep Blue Rewards Club button — it's fixed in the bottom-right corner of every page on the website.
Click "Deep Blue Rewards Club"
Find the Deep Blue Rewards Club button in the bottom-right corner of any page on the website. Click it to open your rewards panel — you'll need to be signed in to your account.
View your points balance
Your current Blue Points balance is shown at the top of the panel. Browse the available redemptions and choose the discount amount you'd like to claim.
Redeem for a discount code
Click Redeem and a unique discount code is generated instantly. Click Apply to add it to your cart automatically, or copy it to paste at checkout.
Complete your order
The discount is deducted before payment. Your code stays saved in your account if you'd prefer to use it on a future order.
The Deep Blue Rewards Club panel — opens from the button in the bottom-right corner of every page.
Club Rules Explained
Everything you need to know, clearly set out.
Minimum to redeem
You need at least 50 Blue Points before you can claim a discount. That's reached after a single order for most products.
Minimum order to redeem
Your cart must total at least $40 to apply a points discount. Discounts already applied to products do not count toward this minimum.
Maximum discount per order
Blue Members can apply up to $40 off per order using points. Once you reach Silver V.I.P ($1,200+ spend/year), this limit no longer applies — instead you receive 5 vouchers for 15% off any order with no spend cap. Platinum V.I.P members receive the same at 20% off.
Points expiry
Blue Points expire 2 years from the date they were earned. You will receive a reminder before any points are at risk of expiring.
Currency
All points values and discounts are in New Zealand Dollars (NZD). The conversion rate is fixed at 10 pts = $1 off.
Points on discounted orders
Points are earned on the amount you actually pay, after any discounts are applied. Returning an order removes the points earned on that purchase.
Frequently asked questions
How do I join the Deep Blue Rewards programme?
How do I move from Blue Member to Silver or Platinum V.I.P?
How do I redeem my points?
Can I use a points discount and a promotional code at the same time?
What happens to my points if I return an order?
When do my points expire?
My points haven't appeared after my order. What should I do?
Your commitment to health
deserves to be rewarded
Join the Deep Blue Rewards programme today — free to join, instant to start, with benefits that grow the more you invest in your wellbeing.