Deep Blue Rewards Club

Rewarding your
commitment to
better health

Every purchase earns Blue Points, redeemable for savings. As your loyalty grows, so do your rewards.

Free to join
Points earned instantly
10% off your first order
Blue Member badge
Blue Member
Free join
Silver V.I.P badge
Silver V.I.P
Spend $1,200/yr
Platinum V.I.P badge
Platinum V.I.P
Spend $2,200/yr
Lake Wānaka, New Zealand
Simple by design

How the programme works

Earn Blue Points with every purchase. Redeem them for savings. Spend more, unlock more benefits.

1

Shop and earn

Every dollar you spend earns 10 Blue Points automatically. No opt-in, no minimum — points accumulate from your very first order.

2

Build your balance

Points grow with every order. You can also earn bonus points through reviews, referrals and your birthday. The more you earn, the higher your tier.

3

Redeem for savings

Use the rewards widget on our website to claim a discount code. Apply it at checkout — 10 points equals $1 off. Blue Members can save up to $40 per order.

Ways to earn

How to earn Blue Points

Every interaction with Deep Blue Health earns you points towards your next reward.

Sign up

Create a free Deep Blue Health account and get 10% off your first order — points are immediately credited to your account.

3 Blue Points

Place an order

Every dollar you spend on deepbluehealth.co.nz earns you points automatically on every order.

10 Blue Points per $1 spent

Like us on Facebook

Like the Deep Blue Health Facebook page and earn points as a thank you for your support.

3 Blue Points

Follow us on Instagram

Follow @deepbluehealth on Instagram and earn points for joining our community.

3 Blue Points
Blue Member redemptions

Redeem your points for cash savings

Earn points on every purchase, then claim a discount code through the rewards widget whenever you're ready to save.

10 pts
earned per $1 spent
$1 off
for every 10 pts redeemed
50 pts
minimum to redeem
2 years
before points expire
50 points
$5 off
100 points
$10 off
200 points
$20 off
400 points
$40 off

All amounts in NZD. Minimum order $40 to redeem. Maximum $40 off per order. Spend excludes discounts.

VIP membership

Spend more, unlock bigger rewards

Beyond the standard point redemptions, big spenders unlock V.I.P tier benefits — including percentage-off vouchers worth far more than points alone.

Silver V.I.P
Silver V.I.P
Spend $1,200 or more per year
15% off
5 discount vouchers per year · orders $250+
5 × 15% off vouchers Valid on orders of $250 or more
30 point birthday gift Credited to your account each year
Exclusive seasonal offers
Early access to new arrivals
Maintain by spending $1,200 in the following year
Platinum V.I.P
Platinum V.I.P
Spend $2,200 or more per year
20% off
5 discount vouchers per year · orders $300+
5 × 20% off vouchers Valid on orders of $300 or more
Tier celebration vouchers 5 × 15% off (orders $250+) on reaching Platinum
Premium Gift Pack Limited edition gift with exclusive products
30 point birthday gift Credited to your account each year
Exclusive seasonal offers
Early access to new arrivals
Maintain by spending $2,200 in the following year

Annual spend calculated from date of tier qualification. Vouchers issued on qualifying.

Claiming your rewards

How to redeem your points

Everything happens through the Deep Blue Rewards Club button — it's fixed in the bottom-right corner of every page on the website.

1

Click "Deep Blue Rewards Club"

Find the Deep Blue Rewards Club button in the bottom-right corner of any page on the website. Click it to open your rewards panel — you'll need to be signed in to your account.

2

View your points balance

Your current Blue Points balance is shown at the top of the panel. Browse the available redemptions and choose the discount amount you'd like to claim.

3

Redeem for a discount code

Click Redeem and a unique discount code is generated instantly. Click Apply to add it to your cart automatically, or copy it to paste at checkout.

4

Complete your order

The discount is deducted before payment. Your code stays saved in your account if you'd prefer to use it on a future order.

Sign in to view your balance
Deep Blue Rewards Club panel — showing Your Blue Points balance, order discount redemptions, ways to earn, and ways to redeem

The Deep Blue Rewards Club panel — opens from the button in the bottom-right corner of every page.

Simple Version

Club Rules Explained

Everything you need to know, clearly set out.

Minimum to redeem

You need at least 50 Blue Points before you can claim a discount. That's reached after a single order for most products.

Minimum order to redeem

Your cart must total at least $40 to apply a points discount. Discounts already applied to products do not count toward this minimum.

Maximum discount per order

Blue Members can apply up to $40 off per order using points. Once you reach Silver V.I.P ($1,200+ spend/year), this limit no longer applies — instead you receive 5 vouchers for 15% off any order with no spend cap. Platinum V.I.P members receive the same at 20% off.

Points expiry

Blue Points expire 2 years from the date they were earned. You will receive a reminder before any points are at risk of expiring.

Currency

All points values and discounts are in New Zealand Dollars (NZD). The conversion rate is fixed at 10 pts = $1 off.

Points on discounted orders

Points are earned on the amount you actually pay, after any discounts are applied. Returning an order removes the points earned on that purchase.

Got questions?

Frequently asked questions

How do I join the Deep Blue Rewards programme?
Create an account at deepbluehealth.co.nz and you are automatically enrolled. It is free and instant — you start earning points on your first order.
How do I move from Blue Member to Silver or Platinum V.I.P?
Your tier is determined by how much you spend within a 12-month period. Spend $1,200 in a year to qualify for Silver V.I.P, and $2,200 to reach Platinum V.I.P. Once you qualify, your tier benefits are issued automatically and maintained as long as you meet the annual spend in the following year.
How do I redeem my points?
Click the Deep Blue Rewards button in the bottom-right corner of the website while signed in to your account. From the rewards panel you can see your balance, choose a discount, and generate a code to apply at checkout. You can also click Apply and the discount will be added to your cart automatically.
Can I use a points discount and a promotional code at the same time?
Only one discount code can be applied per order. At checkout, you can choose whether to use your points voucher or a promotional code — whichever gives you the better saving.
What happens to my points if I return an order?
Points earned on a returned order will be removed from your balance. If you used points to purchase the returned item, those points will be reinstated to your account.
When do my points expire?
Blue Points expire two years from the date they were earned. We will send you a reminder before any points are close to expiring so you have time to redeem them.
My points haven't appeared after my order. What should I do?
Points are typically credited within a few minutes of your order being confirmed. If they have not appeared after 24 hours, please contact us at support@deepbluehealth.co.nz with your order number and we will resolve it promptly.
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Your commitment to health
deserves to be rewarded

Join the Deep Blue Rewards programme today — free to join, instant to start, with benefits that grow the more you invest in your wellbeing.